eBook

Explore my collection of ebooks designed to help retail professionals, fashion entrepreneurs, and business owners succeed in today’s competitive market.

Customer Relationship Management in Retail

About the Book: A complete guide for retail professionals to build customer loyalty, improve service, and increase sales. Includes case studies, practical tools, and insights from my 7+ years in fashion retail.

Learn how to deliver exceptional customer experiences
Practical strategies for store staff & managers
Real-world examples from Max Fashion & other brands

Who it’s for: Retail managers, clothing store owners, entrepreneurs, and students.

Get e-Book Now

CRM ebook 1st edition

How is this book different from other CRM guides?

This book focuses specifically on retail, blending theory with practical tools, Indian and international case studies, and actionable checklists you can use immediately.

Who should read this book?

Business owners who want to boost sales and retention.
Store managers aiming to improve staff performance.
Entrepreneurs building retail startups.
Frontline staff who want to serve customers better.

What is the difference between customer service and CRM?

Customer service = interactions before, during, and after a purchase.
CRM = strategy + technology to manage and grow customer relationships long-term.

How can CRM technology actually help my retail business?

CRM tools help track purchase history, manage loyalty programs, automate communication, and analyze customer behavior for smarter decisions.